Does anyone know a child over the age of four who isn’t a fussy eater? Answers on a postcard please. In our experience, even the most adventurous eater turns three and immediately decides they don’t like potatoes, anything with more than one ingredient mixed together and any food with an ‘r’ in the name.
At SimplyCook we want to get Britain cooking! Despite our nation’s love of food, recipe programs and celebrity chefs most of us only have 6 meals or less in our repertoire. We aim to change that by making cooking a simple and hassle free process so you can expand your repertoire with ease!
The Recipe Box is the latest evolution of convenience cooking: measured-out ingredients and a recipe, delivered in a letterbox size package, so you can cook restaurant-quality meals at home. These smart little kits are completely changing the way that people not only cook, but also what they eat, and how they shop.
Millions of people around the world are cooking new exciting meals but it isn’t the celebrity chefs or recipe sites that are driving this cooking revolution!
Over the past 20 years celebrity chefs have launched hundreds of thousands of recipe books and just about every variation of every recipe imaginable is now online. Have you ever wondered why aren’t us Brits cooking more?! It turns out the average Briton can cook just 9 meals! Is that you?
Sometimes I’m not sure how I end up spending so much on food. But it’s not just the odd steak or sushi indulgence after pay day; across the UK, food prices are rising, while food wastage means 6.7 million tonnes of food gets thrown out every year. That means it’s getting more expensive just to cook a meal, so we’ve put together some handy tips on how to cook on a budget, spend more economically and reduce the food you’re wasting too.
So, when people ask me what I do my answer differs a lot from what I said a year ago. I now say, ‘I’ve started a business that wants to make cooking accessible for a generation’.
Unsure whether SimplyCook is for you? We have suggested ten reasons why we think our boxes would be perfect for any discerning foodie, time conscious individual or anyone just looking for a bit of inspiration around supper time! Continue reading “10 Reasons Why You Should Join the SimplyCook Revolution!”
Did you ever hear the saying that “Good things come in small packages”? For us at SimplyCook it is more than a saying; it is a mantra. Because every week we package up thousands of tiny pots and send them out all over the UK – little Kitchen Superheroes, ready to do battle with boring mid-week meals, enabling you to cook restaurant-quality dishes in under 20 minutes!